Pure Barre doesn’t believe in waiting for “New Year, New You”; instead, the leading barre brand encourages people to set the Barre for a stronger you today with the upcoming Fall Fit Challenge. From September 8 through November 6, 2026, the challenge invites participants to complete 30 Pure Barre classes in 60 days, allowing time for consistency, community, strength and the opportunity to create an empowering routine.

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Pure Barre's Fall Fit Challenge returns September 8, encouraging members to complete 30 classes in 60 days.

Pure Barre’s Fall Fit Challenge returns September 8, encouraging members to complete 30 classes in 60 days.

Rooted in the “3-3-3” rule of habit formation – three days to break a barrier, three weeks to build a habit, and three months to change a lifestyle – the Fall Fit Challenge provides the perfect 60-day runway. By committing to 30 classes, participants are supported through the hardest parts of habit building, ensuring they walk into the busy holiday season with an invigorating, established routine. For years, fitness culture has celebrated ‘no pain, no gain,’ but building a lasting routine isn’t about how hard you can push yourself once. It’s about continuing to show up.

“The Fall Fit Challenge keeps me feeling strong, motivated, and empowered through the fall months,” says Abigail Gurcsik, returning Fall Fit Challenge Pure Barre member. “I love holding myself accountable and continually inspiring myself & those around me to prioritize our fitness goals, stay consistent, build core strength, and keep showing up for ourselves—no matter the season. Pure Barre is also my happy healthy place—a place to show up, let go of the day’s stresses, and leave feeling stronger, happier, and more energized!”

Getting back into a routine can be difficult, but Pure Barre’s wide variety of low-impact, full-body group fitness class formats eliminates monotony and encourages community. Participants can choose between five class formats – Classic, Empower, Align, Define, and Reform – throughout the challenge, allowing them to have a new, musically led boutique experience every time they come in. Each experience is curated by highly energetic, motivating teachers who are passionate about fitness and changing the lives of everyone in their classes. Believing that consistency creates results, the instructors are devoted to championing the people who commit to a healthier lifestyle by participating in the Fall Fit Challenge.

“It’s so inspiring to see how much life has happened by September, and see people’s spark reignite this time of the year,” says Michelle Ditto, Pure Barre’s Vice President of Training and Technique. “You can make a huge difference in how you feel and how you physically experience the rest of the year. Will it be hard? Yes! But good thing you can do hard things.”

In 2025, 41,695 people participated in studios across the country. One reason members choose Pure Barre is the community, and this year, participants are encouraged to lean into the national community by posting photos throughout the challenge and using the hashtag #FallFitChallenge. Participants will continue to be cheered on throughout the challenge on the Pure Barre app, where progress is tracked and milestones are celebrated.

To learn more about Pure Barre visit: https://www.purebarre.com/. To join and/or learn more about Pure Barre’s Fall Fit Challenge and its participating studios visit: https://lp.purebarre.com/fallfitchallenge

ABOUT PURE BARRE:

Founded in 2001, Pure Barre is a leading barre brand, offering a range of effective, low-impact, full-body workouts for a broad range of fitness levels. Pure Barre has five signature class formats including introductory, classic barre, interval training, weight training, and restorative stretching. Its high-quality teachers receive specialized multi-tiered training allowing for class format and choreography to be refreshed on a quarterly basis. Ranked on Entrepreneur Magazine’s Franchise 500 for 11 years running and the Fastest-Growing Franchises in three years running as well as Inc. Magazine’s Inc. 5000, Pure Barre is headquartered in Irvine, CA and part of the Xponential Fitness family of brands, a leading global franchisor of health and wellness brands. To learn more about Pure Barre, visit https://www.purebarre.com/.

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