Cloud10 smartwash Continues Its Multi-State Expansion with a New Express Car Wash Location

August 24, 2026 – PRESSADVANTAGE –

The automated express car wash company will open its newest location in Darien, Connecticut, extending its network across Pennsylvania, New Jersey, and Connecticut.

Cloud10 smartwash, an automated express car wash company operating across Pennsylvania, New Jersey, and Connecticut, today announced that its newest location will open in Darien, Connecticut. The Darien site, located at 54 Boston Post Rd and slated to open in September, sits along the Boston Post Road, one of Fairfield County’s busiest commercial corridors, and adds to a growing regional network.

The announcement marks the latest step in a steady expansion for Cloud10, which has built a network of express exterior wash locations across three states in recent years. Rather than the brushes and attendants that have defined much of the car wash industry, the company built its model around automation and chemistry. According to Cloud10, sensors read each vehicle and adjust the wash, soft-touch neoglide foam cleans the exterior, a touchless option is also available and products developed through its CL10 CoLAB partnership with SIMONIZ handle the shine and protection.

“Our goal was never to build just another car wash,” said Brendan Johnson, CEO at Cloud10 smartwash. “We set out to rethink the experience around technology and chemistry, from smart technology that customizes each wash to the products we use. We call it the car wash of the future, and opening in Darien lets us bring that to a new community.”

Every Cloud10 wash is an express exterior service. Drivers stay in their vehicles and move through an automated tunnel in a matter of minutes, with sensors adjusting the wash to the size and condition of each car. The company says its soft-touch technology and paint-safe formulas are designed for all vehicle types, including new cars, expensive luxury cars, matte finishes, and vinyl wraps, addressing a common concern among drivers who worry that automated washes can scratch paint. For the most delicate and high-value finishes, the company says its touchless option cleans using only high-pressure water and cleaning solution, with no brushes touching the vehicle. Express exterior washing, in which vehicles pass through an automated tunnel while the driver stays in the car, is the format Cloud10 uses at all of its sites.

The company’s higher wash tiers add surface-protection technology drawn from newer automotive coatings. According to the company, its Fusion Ceramic wash applies a ceramic sealant and clear coat, while its top tier, the Fusion Graphene wash, layers graphene-based protection over ceramic. In all, the company offers four wash levels, ranging from its Ultra10 wash up through Ultra 10, Fusion Ceramic, and Fusion Graphene. The touchless car wash option is also available in Ultra10 or Fusion Graphene

The company says it worked with water-system specialists on its water-reclamation design, which reduces the amount of fresh water each vehicle requires. Water use and runoff have become a growing consideration for operators and municipalities as automated washing expands across the country.

Cloud10 also structures the experience to remove common friction points. Because Cloud10 is an express exterior wash, the SmartCARe Zone is where drivers finish the inside of the car after the tunnel. After every wash, customers have free access to the company’s SmartCARe Zone, a self-serve area stocked with vacuums, air blowers, tire inflators, and microfiber towels, so drivers can finish their interiors at no additional cost. For regular customers, the CloudClub membership allows unlimited washing for a flat monthly rate, with entry through license plate recognition rather than a card or app scan. Members can manage or cancel their plan, and cameras read a vehicle’s license plate as it approaches the tunnel, so members enter without stopping to scan.

The expansion comes as express, subscription-based car washing continues to reshape a once-fragmented industry. Unlimited monthly memberships have grown in popularity across the country, drawing drivers who want an on-demand clean without per-visit costs and pushing operators to compete on technology and convenience. Cloud10 points to its automation, its touchless option, and its graphene and ceramic finishes as its answer to that shift.

“People are rethinking what they expect from everyday services, and car washing is no exception,” said Brendan Johnson, CEO. “Combining smart washing, graphene and ceramic protection, free self-serve vacuums, and plate-recognition entry into one experience is the model we believe in, and it is what we are bringing to Darien.”

The Darien location will join Cloud10’s existing car wash footprint, which includes locations in central and northeastern Pennsylvania, the Philadelphia suburbs, and southern New Jersey. Company representatives say the Connecticut expansion reflects demand in the Northeast for technology-forward car care.

When it opens, the Darien location will operate seven days a week, in line with the company’s other sites. Cloud10 offers both single washes and monthly memberships at its locations, so drivers can pay per visit or wash on an unlimited basis. Details on wash tiers, membership, and opening-day timing will be available at cloud10smartwash.com as the date approaches.

About Cloud10 smartwash

Cloud10 smartwash is an automated express car wash company with locations across Pennsylvania, New Jersey, and Connecticut. Built around automation, SIMONIZ-developed cleaning and protection products, and water-reclamation systems, Cloud10 offers a fast exterior wash, including a touchless option, and a free self-serve SmartCARe Zone at every location. Its CloudClub membership lets drivers wash as often as they like for a flat monthly rate, with entry through license plate recognition. For more information, visit cloud10smartwash.com.

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For more information about Cloud10 Smartwash, contact the company here:

Cloud10 Smartwash
Brandon Bisch
(860) 942-8102
info@cloud10smartwash.com
Timberline Shopping Center, Sewell, NJ 08080